- Simple and Easy User Interface
- Understanding KPIs
- Preventing Price Cascading
If you are here, you must already know what Amazon MAP monitoring software is. For those who don’t, Amazon MAP (abbreviated for Minimum Advertised Price, also see Amazon MAP enforcement) monitoring software is a useful tool for tracking the product price on Amazon. This helps you to know about any violations or fluctuations of the product price in the market.
From usability to efficiency, there are numerous features to consider when you choose an Amazon MAP monitoring software. Let’s learn about these in detail:
1. Simple and Easy User Interface
An important factor to consider when you choose an Amazon MAP monitoring software is ease of use and navigation. It should have systematic and clean dashboards with a detailed list of your brand’s violation data. Most software embraces features rather than navigation. However, little do they know that both of these factors are equally important.
With Brand Alignment MAP monitoring software, you get both. It ensures a seamless MAP monitoring/enforcement process along with relevant and supportive features. The software starts the monitoring process by onboarding the products in their database for about a week or two (depending on your brand).
Then, they monitor the data (24*7*365) to interpret the preliminary data. Through this information, they recognize any pricing violators and create a dashboard with all details. This dashboard is available 24*7 and ensures that you get consistent MAP monitoring updates.
2. Practical and Useful KPIs
Key performance indicators or KPIs show your improvement as a seller. It depicts essential aspects like brand success, growth, sales, and customer targets. Thus, having MAP Monitoring software that presents insightful KPIs is important for a progressive business. Make sure to avoid the software that provides unnecessary data to make things confusing. They should always present accurate and to-the-point data to prevent any unnecessary hassle.
Brand Alignment MAP Monitoring software is created with efficient features to ensure that you receive custom KPIs and advanced reporting. They eliminate the hassle of unnecessary guesswork and provide exact KPIs. Not only do they help you to make the right decisions, but also ensure that you are going on the right business path.
3. Fast Crawling Data
When you choose an Amazon MAP monitoring software, it should offer efficient price-crawling data frequency. That’s because the online marketplace changes at a faster pace. If you miss any occurrence in real-time, you lose. However, if you have software with fast data crawling features, you would get all updates about the industry situations. Furthermore, it will help you identify any MAP violations by authorized channels.
Most MAP monitoring softwares offer standard price monitoring of 1-4 times per day which is fine but not adequate. You need to look for softwares with higher targets or hourly marketplace crawling. For example, the crawling frequency of Brand Alignment MAP monitoring software is around 8 to 24 times a day. This means you get new data every 1 to 3 hours!
4. Frequent Monitoring to Prevent Price Cascading
Choose a MAP monitoring software that prevents price cascading and ensures unbiased resolutions. As a seller, you may encounter situations where two marketplaces violate MAP pricing on your product, each blaming the other as the primary violator. This cycle can lead to brand integrity loss and potential vendor chargebacks.
To prevent such situations, choose software that offers vigilant monitoring to recognize the main culprit. For example, brand Alignment MAP monitoring software takes time-stamped screenshots to track such situations. This provides evidence against the main violator that further helps the brand to debate the vendor chargebacks.
It also comes with an hourly monitoring feature that recognizes the first movers. Once you identify the culprit, you can keep track of them. If they violate the MAP consistently, you can abandon the violator.
5. MAP and UPP Email Alerts
With busy schedules and long to-do lists, you may not get the time to check the dashboard for MAP violations. For that, it’s recommended to choose a MAP monitoring software that offers MAP (Minimum Advertised Prices) and UPP (Unilateral Pricing Policy) email alerts. It’s a feature where the details of MAP and UPP are sent directly to the emails. This cuts down the hassle of consistent inquiries.
With Brand Alignment’s MAP monitoring software, you receive hourly, daily, and weekly alerts for UPP and MAP compliance, as well as proactive notifications for price cascading events. These regular updates, sent directly to your inbox, ensure you’re always informed of any significant pricing changes in the marketplace.
6. Free Demos
Free demos give a clear insight into the software features and imply their reliability. Thus, always choose a MAP monitoring software that offers free demos. For example, if you choose Brand Alignment MAP monitoring software, you will be scheduled for a free demo as per your situation.
On a free call, first, they will ask you about the issues and understand your situation. Based on that, they will suggest a plan of action and then organize the free demo. This free consultation will help you know whether they are appropriate for your MAP requirements or not. Likewise, it will also help you to know whether the software offers the claimed services or not.
7. 24/7 Assistance By Real-life People
Most MAP monitoring software claims that they offer 24/7 assistance. However, only a few deliver the same. To ensure that the software offers 24/7 assistance:
- Look for how often they check the price per day and choose the ones that are frequent.
- Read through their features and watch out for any “real-time” monitoring mentions alone.
- Look for words like daily 24/7/365 assistance as these terms guarantee the same.
For example, if you go through the services of Brand Alignment MAP monitoring software, they have clearly mentioned their round-the-clock services. This shows their confidence, authenticity, and reliability in the software. Additionally, they are supported by real people for monitoring the product listings. All this ensures practical and genuine MAP monitoring outcomes.
Conclusion
If the Amazon MAP monitoring software has the above-mentioned features, it’s worth buying. Additionally, choose a software that fits your budget and you are good to go!
Secure Your Brand's Value with Proven Expertise and Industry-Leading Software
When you choose an Amazon MAP monitoring software, you need more than just technology. Our brand protection experts combine advanced monitoring solutions with deep industry insights to keep your Amazon presence compliant and profitable. Partner with us to protect your brand’s integrity and maximize your control over marketplace listings.
Must-Read Articles
3 Reasons Why You Should Consult An Expert About Your MAP Policy Template
The Things You Need To Know About Your MAP Policy…
Navigating the Complexities: Strategies for Addressing Parallel Imports and Diverted Goods on Amazon
In the intricate world of e-commerce, managing your brand’s integrity…
What is MAP Pricing?
Your Guide To Understanding What is Map Pricing The Benefits…
What is Price Matching Software: Complete success guide
Are you still using manual methods to track prices for…
Brand Alignment 