Brand Alignment helps you remove unauthorized sellers on Walmart with cease & desist letters and advanced investigative techniques.
Unauthorized sellers on Walmart list your products without approval, often violating MAP policies, undercutting prices, and disrupting your authorized sales strategy.
Left unchecked, they can:
Erode your brand’s perceived value
Cause Featured Offer suppression
Confuse customers with inconsistent product quality
Divert revenue from your legitimate channels
At Brand Alignment, we help you identify, verify, and remove unauthorized sellers on Walmart with a proven enforcement system—so you can regain control, protect your Featured Offer, and preserve long-term brand equity.
Our platform continuously scans Walmart to identify sellers who violate your listings and MAP policies. Using advanced algorithms, we monitor unauthorized sellers on Walmart in real-time to give you full visibility and control.
Our dynamic dashboard provides a comprehensive overview of your brand’s marketplace activity, tracking ongoing and resolved MAP violations. It also displays violation history and trends, helping you stay informed and in control of unauthorized sellers on Walmart.
Once we verify unauthorized sellers, we issue Cease & Desist letters. Most sellers voluntarily withdraw their products after receiving these letters. In cases where sellers don’t comply, we escalate the issue with Walmart for swift removal.
No competitor comes close to our removal success rates. We eliminate the vast majority of unauthorized sellers in one swift action with cease & desist letters. Stubborn sellers are tackled with OSINT investigations, data analysis, and access to the largest unauthorized seller database in the industry.
We’ve achieved permanent results for brands ranging from small healthcare companies to billion-dollar consumer electronics brands—your brand could be next.
Achieve an average 98% removal rate of grey market sellers, securing your marketplace by taking decisive action to remove unauthorized sellers
Using hundreds of proprietary methods, we trace personal seller information and uncover supply chain sources to identify and eliminate grey market sellers.
We send Cease & Desist letters to 100% of unauthorized sellers, ensuring swift action to remove them.
Combining proactive techniques and reactive enforcement strategies to permanently remove grey market threats and maintain brand integrity.
Our unauthorized seller removal service is designed for:
Don’t let unauthorized sellers dictate your pricing or steal your sales. Book a free demo today and see how we help brands recover their Featured Offer and protect long-term revenue.
Any seller listing your product without your approval or outside of your authorized distribution network.
No, proactive enforcement is required to have them removed.
Most are removed within days after our enforcement actions.
Yes. We use non-litigious enforcement methods aligned with Walmart’s marketplace rules.
Absolutely. Removing price violators and unauthorized sellers is key to regaining your Featured Offer position.
We’re the industry experts in brand protection and MAP enforcement. Here’s why brands trust us:
Years of experience protecting some of the world’s most recognized brands.
A fully managed service tailored to your enforcement goals—no learning curve needed.
Unique features designed to go beyond monitoring, including screenshot capture, automated alerts, and customizable dashboards.
A dedicated team that works with you one-on-one to understand your brand and ensure fast, effective enforcement.
*Our office hours are Mon-Fri 9:00 AM – 6:00 PM (EST)
